Paul writes commentary and reviews on varied topics with a focus on technology, and has very high visibility on the web. So as you can imagine, I found it a fun challenge to work with Paul.
Below are links to the set of mockups and final art at Paul's Flickr account:
It was fun, and different working with Paul, since he put all of the sketches, black and white and color mockups I did for him on Flickr — as they were delivered — and opened them up for public comments. I've not had that kind of in-progress, public critique done with my work before. Paul and the commenters liked the work and through the normal process, Paul selected a final winner.
One advantage to having your client post in-progress to final work posted on Flickr is, prospective clients can see the process, how it works and looks — which hopefully sends them to me and MakaluMedia for their identity design.
All in all, it was a blast working with Paul. I think we've found a clean, crisp and memorable mark for Paul to use as personal branding, on the blog and for other things, which makes me very happy.
Thanks for choosing to work with me Paul! :-)