Buy my Books!

The Sketchnote Workbook is a fully-illustrated book and video, showing how to use sketchnotes in new ways, along with advanced tips and techniques.
Learn about and buy the book →
Download a FREE chapter →
Watch a FREE video sample →

The Sketchnote Handbook is a fully-illustrated book and video, designed to teach regular people how to create sketchnotes.
Learn about and buy the book →
Download a FREE chapter →

Mike Rohde (Color - Square)

ROHDESIGN is the website of designer Mike Rohde, who writes on design, sketching, drawing, sketchnotes, technology, travel, cycling, books & coffee.
Read more about Mike →

SIGN UP! Get the Rohdesign Newsletter.

« Back to Paper: Should I Ditch My PDA? | Main | Funny New Apple Ads »

MakaluMedia Corporate Identity Portfolio

Makalu Corporate ID PortfolioSince the end of 2004, I've been actively pursuing corporate identity design through the company I work for, MakaluMedia.

The first in a long line of logos was created for Ian Landsman, his firm UserScape and his first product, HelpSpot. In fact, Ian wrote the post Creating a Business Logo back in January 2005, describing the logo design experience from his perspective.

Since the that first web 2.0 logo project, and having been featured in Bob Walsh's Micro-ISV book, I've been receiving many requests to help companies and individuals design their corporate identities. It's been wonderful helping create clean, clear and effective logos for each one of our clients.

Last week I realized we had no central page on the MakaluMedia site, where logo or related information could be viewed. This week I've created a new page where you can view a select collection of logos case studies:

MakaluMedia Group Design Portfolio: Corporate Identity

The portfolio explains why Makalu's logo design process is different, along with 4 case studies and images of completed logos. My goal is to continually expand this portfolio page, making it a handy reference for anyone seeking to learn more about our logo design services before they hire us.

I still intend on going in in depth on the design process for logos I create on the Rohdesign Weblog, as I've done for the Outer Level and LiquidFitness logos. I enjoy sharing my thought process and more detailed sketches here in the weblog. From the comments I've received, readers enjoy it as well.

I'm hoping the two pages will compliment each other nicely, with the MakaluMedia Corporate Identity page providing the overview of each logo design, while the weblog can offer richer details, sketches and the thinking behind each design.

Technorati Tags: , , , ,

Reader Comments (3)

Lookin good.
May 15, 2006 | Unregistered CommenterJordan Arentsen
Thanks Jordan!
June 1, 2006 | Unregistered CommenterMike Rohde

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
All HTML will be escaped. Hyperlinks will be created for URLs automatically.