My friend and fellow Milwaukee-blogger Todd, filled me in on the latest project from 800-CEO-READ called InBubbleWrap, which just went public this week. The idea behind InBubbleWrap: a place online where you can compete to win business books (and eventually other stuff) online. It's a little like Woot! in that each day IBW offers just one item on the site. However, instead of selling that item, visitors can take a shot at winning that item in a drawing.
All that's required is an account at IBW, then Monday through Friday you need to check their RSS feed, or stop at the site and tell 'em “I Want One!”, then answer the trivia question to have your entry submitted. Trivia questions aren't difficult, I think they simply assure that a real person is competing.
Then at the end of the day the IBW crew reviews the entries and picks a winner — or in some cases several winners, based on how many copies of the book are up for grabs. If you win, you're notified via email, and then confirm you really want the prize through a URL in that email.
Next thing you know, you have cool business books arriving in the mail! In fact, I've just received Grapevine and a complimentary The Big Moo this week from my participation in the InBubbleWrap beta test. All in all a very cool concept and a great way to get some nice reading materials.
Ryan, the director of IBW tells me they're looking to expand beyond just books. If you're interested in having your product or service featured on IBW, I'd suggest dropping Ryan a line.
Best Wishes to Ryan, Todd and the InBubbleWrap crew! :-)