Our manifesto is short and sweet:
This weblog is an attempt to invite a return to analog. Many of us live very digital lives. We push pixels around screens. Our lives are stored as bits on shiny hard drives. Our words and images can be published online, available moments later, all around the world. But this digital life can often seem very shallow.
While we recognize the power of our digital existence, we long for the tactile feel of ink on paper. We celebrate the freedom from power supplies, batteries, wireless networks and fragile electronics. We seek to elevate the written word and the freehand sketch on fine paper. We celebrate the journal as the optimal analog device for expression and enjoyment.
The Journalisimo blog idea has brewing for many months, prior to our launch this week. It was the combination of my WSJ appearance, along with Marc Orchant and Merlin Mann, which set us both off, though we could both sense a trend toward Moleskines and other paper journals being adopted by bloggers and the digerati. It made sense to provide a resource for those people and focus it on journals generically, rather than one specific brand.
We've been in on the analog journaling and sketching trend in the tech/blog community for a bit over a year now and we only see it increasing. We both see digitally oriented folks getting frustrated with their computer tools, or just seeking a respite from their immersive digital lives. Analog journals and pens seem to fit the bill.
So, it only made sense to begin Journalisimo as our way to connect people searching for analog solutions to people generating analog solutions. Armand and I like to think of Journalisimo as the analog doppelganger to Engadget. :-)
I'm the design and creative director for the new blog, while Armand is the one posting the bulk of the daily posts. I intend to write up longer articles and reviews to post from time to time, while Armand hunts down daily doses of unique, unusual and interesting tidbits on the analog lifestyle.